Fine-Apple App
UX/UI Design • Mobile App Concept • E-commerce + Gift Packaging Experience
Fine-Apple is a conceptual mobile app for an online gift-giving service that helps users create customized care packages for loved ones. Inspired by the pineapple as a symbol of welcoming hospitality, the experience is designed to feel playful while staying structured and easy to complete. The core UX goal is to reduce decision fatigue by guiding users through a step-by-step flow—from selecting a box size and pattern, to choosing curated items that fit, to adding a note and entering delivery details.
Interactive prototype: View the experience here.
Role
UX/UI Designer • Visual Designer
Tools
Adobe XD • Wireframing • UI design • Prototyping
Visual Strategy
Use a warm, playful hospitality concept (pineapple/fine-apple) to set the brand tone, then keep the interface calm and guided with clear hierarchy and a linear build flow so users can confidently complete a gift without overwhelm.
System Highlights
Guided build flow that walks users from box selection to checkout in clear steps
Box size first to establish constraints and reduce choice overload
Pattern personalization to make the packaging feel customized early in the journey
Fit logic using item sizing to communicate what will fit and how the box will pack
Finish steps for note card message, address entry, and send—streamlined from selection to delivery
A UX-driven gifting concept that combines playful brand storytelling with a constraint-based flow to make care package building fast, clear, and satisfying.
