Sodexo Internship

Event Promotion · Illustration · Digital and Print Collateral

Project Snapshot

Org: Sodexo campus dining (university branch)
Deliverables: Event branding for Cram Jam and The Voice · Earth Day campaign graphics · Dietitian education cards
Outputs: Print-ready posters · Social and web graphics · Screen-ready digital assets
Tools: Illustrator · Photoshop (as needed for image prep)
Workflow: Concept to illustration · Fast versioning across sizes · Organized exports for clean handoff

During my second year of university, I interned with my school’s Sodexo branch and designed promotions for campus-wide dining events. The work ranged from dietitian cards that encouraged healthier choices to full event branding for Cram Jam, Earth Day graphics built around animal illustrations, and a karaoke night campaign where I turned “The Voice” judges into approachable caricatures to catch student attention.

Role

Graphic Design Intern. Owned design execution for multiple event campaigns, creating illustration, layouts, and production-ready exports across print and digital placements.

Focus

Building attention-getting event visuals that still read clearly at a glance
Developing illustration styles that match the campus look and feel
Adapting one concept into multiple formats, including posters and social headers
Production reliability through consistent formatting and export prep

Strategy & Concept

Campus promotions have seconds to work. The strategy was to lead with friendly, character-driven visuals and pair them with clean hierarchy so the “what, when, where” stays obvious whether the piece is viewed on a phone, a social page, or printed on the wall.

System Breakdown

Illustration system

Created simple, bold character illustrations that reproduce well in print and on screens
Kept shapes and color blocking consistent so each campaign feels cohesive

Multi-format layout templates